Marketing distribution management Essay Example | Topics and Well Written Essays - 250 words

Marketing distribution management - Essay Example For instance, even though Windows 7 was a perfectly competent operating system, Microsoft felt the need to come up with a superior variant in Windows 8 which provides users with a more interactive interface with more engaging features. Microsoft’s primary market segment is that of teenagers and young adults. Its new line of products include Windows phones and tablets, as well as the Xbox One, which are all products demanded by people belonging to these age groups. The need to constantly innovate to protect market share due to the continuous emergence of inventive products, such as Android smartphones and PlayStation 4, by competitors remains the company’s biggest challenge. The recent outlay of $405 million on the marketing of Windows tablets is testament to this fact (Warren). Microsoft has traditionally held a very mature and adult like persona in the minds of the public due its strong association with Windows operating systems. However, the company has recently undergone a rebranding process of transforming its logos and portfolio (The Globe and Mail). Its entry in the tablets market and its acquisition of Nokia’s cellphone division and subsequent marketing of ‘Lumia’ has showcased that it now wants to appeal to a younger audience and portray itself as ‘cool’. However, it faces stiff competition with the likes of Apple, Samsung and HTC having already occupied that position and possessing greater experience in these markets. The Globe and Mail. Microsoft Rebrands: First New Logo in 25 Years. 23 Aug. 2012. Web. 29 Jan. 2014. http://www.theglobeandmail.com/technology/business-technology/microsoft-rebrands-first-new-logo-in-25-years/article4495185/ Warren, Tom. "Microsoft to Spend $405 Million on Windows Marketing, Aims for 16 Million Tablet Sales." The Verge, 1 Nov. 2013. Web. 29 Jan. 2014.

Quadratic equations Assignment Example | Topics and Well Written Essays - 250 words

Quadratic equations - Assignment Example A maker of trophies observes that their profit behaves as P(x) = -0.3x2 + fx – m where ‘f’ pertains to fee for designing awards according to client’s request while ‘m’ refers to the monthly studio rent. P(x) would then be the monthly profit obtained as a function of ‘x’ or the number of awards designed by the trophy – making company in a month. At a point where x = - f / [ 2(-0.3) ], maximum profit is achieved. Sports such as football often involve throwing of ball from the ground and the ball thrown (projectile) eventually follows a path of trajectory in the shape of a parabola. Physicists characterize this scenario in a kinematic equation that is quadratic by nature, being y = V0y*t - Â ½ gt2 in which ‘y’ represents displacement of the ball whereas V0y is the initial velocity, along the vertical. If one wishes to find time ‘t’ when the ball hits the ground from the air, ‘y’ may be set to 0 so that ‘t’ may be solved given V0y, with g = 9.81